Privacy Policy

Last updated: 13 August 2026

This Privacy Policy explains how Fish Escape ("we", "us", "the game"), a puzzle game operated by Sarthak Manchanda and available at fishescapegame.com, collects, uses, shares and protects information when you play the game or visit the website. By using Fish Escape, you agree to the practices described here. If you do not agree, please do not use the site.

1. Who we are

Fish Escape is an independent, browser-based puzzle game created and operated by Sarthak Manchanda (an individual, based in India). You can reach us any time at sarthak@smartdietplanner.com or through our Contact page.

2. Information we collect

Information you provide

Fish Escape is designed to be played without creating an account. If you choose to sign in or make a purchase, we may process the details you give us, such as a display name, phone number or email, and payment confirmation details returned by our payment processor.

Information collected automatically

When you use the site, certain data is collected automatically, including your device and browser type, approximate location (derived from your IP address), pages viewed, referring pages, and how you interact with the game. This helps us keep the game working, understand what players enjoy, and improve it.

Information stored on your device

Your game progress, level unlocks, settings and streaks are stored locally in your browser (using local storage) so you can continue where you left off. This information stays on your device and is not, by itself, transmitted to us.

3. Cookies and advertising (Google AdSense)

Fish Escape uses cookies and similar technologies. A cookie is a small file placed on your device that helps a website remember your preferences and understand how the site is used.

We show ads through Google AdSense to keep the game free. In connection with this:

Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this and other websites.
Google's use of advertising cookies (including the DoubleClick DART cookie and other identifiers) enables it and its partners to serve ads to you based on your visits to Fish Escape and/or other sites on the Internet.
You can opt out of personalised advertising by visiting Google Ads Settings. You can also opt out of a third-party vendor's use of cookies for personalised advertising at www.aboutads.info/choices and www.youronlinechoices.eu.
For players in the European Economic Area, the United Kingdom and Switzerland, we ask for consent before non-essential and advertising cookies are used, through the cookie banner shown when you first visit. If you decline, we instruct Google to serve non-personalised ads instead, which still use cookies for frequency capping, aggregated reporting and fraud/abuse prevention.

More information about how Google uses data from sites that use its services is available at policies.google.com/technologies/partner-sites.

Types of cookies we use

Essential cookies / local storage — required to run the game, remember your progress and your cookie choice.
Analytics cookies — help us measure traffic and how the game is used, so we can improve it.
Advertising cookies — set by Google AdSense and its partners to show and measure ads. These load only for players who are shown ads.

You can manage or delete cookies through your browser settings at any time. Blocking some cookies may affect how the game works.

4. How we use information

To provide, run and improve the game and website.
To remember your progress, purchases and preferences.
To measure traffic and understand how players use the game.
To display and measure advertising that keeps the game free.
To process purchases (such as removing ads or unlocking levels) and prevent fraud.
To comply with legal obligations and enforce our Terms of Service.

5. How we share information

We do not sell your personal information. We share information only with:

Advertising partners — Google AdSense, as described above, to serve and measure ads.
Analytics providers — to help us understand and improve the game.
Payment processors — to complete any purchase you choose to make. We do not receive or store your full card or bank details.
Legal and safety — where required by law, or to protect the rights, safety and property of players and the game.

6. Your choices and rights

Depending on where you live (including under the EU/UK GDPR and India's Digital Personal Data Protection Act, 2023), you may have the right to access, correct, delete or restrict the use of your personal data, to object to certain processing, and to withdraw consent. To exercise any of these rights, email us at sarthak@smartdietplanner.com and we will respond within a reasonable time.

You can also control advertising and cookies at any time using the opt-out links in Section 3, your browser settings, and the cookie banner on our site.

7. Children's privacy

Fish Escape is a family-friendly puzzle game intended for a general audience. It is not directed to children under 13 (or the minimum age required in your country), and we do not knowingly collect personal information from children. If you believe a child has provided us personal data, please contact us and we will delete it. Advertising shown to visitors we treat as being in this category is limited to non-personalised ads where required by law.

8. Data retention & security

We keep information only for as long as needed for the purposes described here or as required by law. We use reasonable technical and organisational measures to protect information, but no method of transmission or storage over the Internet is completely secure.

9. International visitors

Fish Escape is operated from India and used by players around the world. Where information is processed by our service providers (such as Google), it may be transferred to and stored in countries other than your own, which may have different data-protection laws.

10. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will change the "Last updated" date at the top of this page. Significant changes may be highlighted in the game. Continuing to use Fish Escape after an update means you accept the revised policy.

11. Contact us

Questions about this policy or your data? Email sarthak@smartdietplanner.com or use our Contact page.

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